March, 2015

Concept, location and business plan: the three keys to success

Comments (0) Graphic Design

Flavors and aromas in multicultural gastronomy have conquered tons of palates in Florida. A revolution of the restaurant industry, considering that this type of business has a lower income margin.

It’s extremely important you have in mind, when starting such an ambitious project, it’s extremely important to have in mind two things: have a clear concept of the restaurant you want, and what you want to display with it.

This concept or vision of your future business must answer some questions: Who is my potential client? What’s the need I am going to cover? Who is my competition? What makes my gastronomic offer different from others? How do I want my brand to be remembered?

Afterwards you must find the location that better suits your business. A place that goes hand in hand with your vision. You must be able to check, guided by experts, the requirements and permits that oversee the location you chose, in order to guarantee your investment. A demographic study will provide information about: how many pedestrians walk through the spot on a daily basis, and if there’s any parking space nearby. These are a couple of very important factors to take into account when deciding on a location. Also eat know which fresh ingredients can be found around the neighborhood, is a good idea in order to complete a profitable and attractive menu.

Once that the location has been established, details like: space distribution, design and decoration, a service flow diagram or a logistic kitchen scheme, are vital points to consider if you want to a achieve Commercial and financial success.

That’s why Lim Design offers specialized services in restaurant construction since 1995 in Miami. Our mission is to offer experienced advice during the concept creation, the elaboration of the original design which integrates architecture and engineering, and running a successful gastronomic business. We have a wide knowledge of city codes, equipment sales, quality contractors, and we guarantee the execution of the project of your dreams on time.





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